STRAW WARS
BECAUSE STRAWS SUCK!

Branding


The Straw Wars campaign aims to rid restaurants of plastic drinking straws.

Plastics can’t biodegrade, they last indefinitely – breaking down into smaller pieces, littering our landscapes and oceans, feeding into the food chain and potentially ending up on our dinner plates. Straws are some of the worst offenders, easy to pick up and just as easily thrown away. 

I worked on the creation of a logo for the campaign, a social media strategy, and was in charge of maintaining and updating the website for MYOO. 
 

Web: StrawWars.org
Press: The Guardian Treehugger The Star


DEVELOPMENT:

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